Omniture Online training & Marketing Suite from Omniture.com

Omniture is a publicly held online marketing and web analytics company and serves customers in 75 countries worldwide. Customers used the Company’s software to manage and enhance online, offline, and multi-channel business initiatives. Information about both Omniture Online training & Marketing Suite at Omniture.com are Provided below.

To allow sales teams and marketers to more efficiently use their customer data to make sales, Omniture Online Marketing Suite designed for this intension. If you need Onsite training, you can register for the Onsite training and get in details info pertaining to the web analytics & course.

Marketing Suite at Omniture.com Information:

The Omniture Online Marketing Suite delivers to the customer’s on-demand and provide as an on-premise solution and its included set of optimization applications for Online Analytics, Channel Analytics, Visitor Acquisition, and Conversion. The suit is allowing customers to tailor the suite to meet their exact business necessities and is extremely modular and flexible also. You can use a combination of products and services, individual products or the entire suite.

From multiple sources, this platform integrates data like web, mobile, video and social media interactions including CRM, call center and point-of-sale (POS) systems.

An overview of the Omniture Online Marketing Suite follows:

Visitor Acquisition Applications

• Increase search marketing lift with advanced automated bid rules
• Increase cross-channel lift by measuring SEO and paid campaigns
• Apply lessons learned from bidding for search keywords to other channels
• Reduce customer acquisition costs by optimizing ad spend allocation
• Enable experimentation on the site with A/B and multi-variate testing

Conversion Applications

• Achieve better targeting and relevance for online marketing campaigns
• Understand ROI based on attribution across online marketing channels
• Analyze and optimize return on ad spend and campaign performance
• Understand the customer and personalize the online experience to them
• Increase productivity through marketing process automation

Online Analytics Applications

• Draw actionable conclusions from interactions across growing online channels
• Define online strategy based on insights gained from online interactions
• Fulfill ad hoc requests for information and business insights in a timely manner
• Know what and how to measure to align metrics with business goals
• Drive enterprise adoption of standard metrics for decision makers

Multi-Channel Analytics Applications

• Make decisions based on rapid discovery on billions of records
• Integrate with enterprise and internet data for deeper business insights
• Correlate customer interactions across online and other channels
• Add new data sources for timely & accurate business reporting
• Navigate from high level trends to granular information easily

Advantages of an Online Marketing Suite:

• Personalize Marketing Campaigns to Optimize Ad Spend across Marketing Channels
• Understand Your Customers Every Interaction to Optimize Every Customer Interaction
• Make the Right Marketing Investments

Omniture Online Training Details:

A flexible bionetwork of education, training and certification programs provides by Omniture University. To make Omniture technology work harder for your business, all these training programs giving you the skills and knowledge you need.

Leverage even more value from your Omniture investment by participating in an Omniture University Course at Summit – Wednesday, April 22nd, 10:00am to 5:00pm. From 10:00 am until 5:00 pm, all courses will run. There is also provided the breaks of Mid-morning, afternoon breaks and lunch. For each course, the fee is $495.00. You can obtain a full day of training at Omniture University and save $250.00

Course Description:

To find answers to your business questions, the training provided in this course is tailored to help you use Omniture SiteCatalyst. You will learn how the reporting interface and navigation work, how to run reports to get the answers you are looking for, and how to configure reports for effective decision-making. You will also learn methods of report distribution so that you can get the right information to the right people at the right time. More info is given here.

Register for Omniture Online training:

For the first time visitor Omniture online training, please visit Omniture.com and go in to Education category. In this category, you will see onsite training and there is also registration option. Hit on register and fill up required details.

Omniture.com login:

First of all, you must have to visit Omniture.com; click on the customer login option which is given above left side of the official site. Enter right username and password of your company. Also asked to select your siteCatalyst, now click on “Login” box. Login for a online marketing suit & training today and enjoy all the advantages and benefits.